Contact RICK

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My approach

I design user experiences and evangelize a user-centered approach to product managment. I'm driven to create simple solutions, to build outstanding products and to push boundaries. I love collaborating with product and engineering partners. I value clear communication, dynamic people, positive attitudes and great design.


I have been creating user interfaces for 15 years.

After a stint at a tiny startup during the first boom, I jumped into freelance web design. Later, I joined Wells Fargo's ATM group. I spent 4 years designing and refining Wells' industry-leading touchscreen ATMs, conducting extensive field research, and driving adoption of xhtml-compliant HTML and CSS methods to build the ATM UI.

In late 2005, I joined Bank of America as an interaction designer. During my time there, I led dozens of projects, developing info architecture, usability research, style guides, wireframes and prototypes for desktop, mobile and kiosk interfaces.

Since 2010 I managed a multi-disciplinary UX team responsible for many key core functions and elements: Navigation systems, site search, customer self-service tools, authentication & security, user settings and more.

What's Next?

After an extended run and tremendous growth in my time at Bank of America, I'm ready for a dynamic, open and challenging environment where UX is a core value, and I can be part of a team that moves quickly, makes an impact, and contributes to creating something great. I love ambiguity and thrive when challenged to solve tough, open-ended problems.

I'm currently consulting on independent projects as I look for my next major role.

Job History

Bank of America

Design Director / ux designer • July 2013 – march 2015

  • Managed UX portfolio and design team
  • Directed or designed key desktop and mobile UI systems:
    • Site navigation (authenticated and mobile)
    • Site search and smart assistant
    • Enrollment, authentication and customer security management
    • Customer profile management
    • Customer messaging and notifications
    • Help & Support system (self-sevice tools and content)
    • Bank by Appointment 
  • Led UX design process for high-visibiltiy projects
  • Produced high fidelity UI prototypes
  • Oversaw delivery of conceptual and detailed design documents, including wireframes, content, prototypes and visual specs for handset, tablet and desktop
  • Utilized iterative usability testing and other customer research to focus efforts and evaluate design work

VP, Experience Design Manager / ux designer • September 2010 – June 2013

  • Design manager for mobile, tablet and desktop customer service
  • Managed a multidisciplinary UX team of interaction, visual and editorial designers
  • Developed key IA, navigation and other extensible systems
  • Developed strategic target-state UX strategies and concepts
  • Partnered with executive leadership, product teams and resource planning teams to evaluate, establish and support timely execution of design deliverables for key projects.

Senior Interaction Designer, eProducts • January 2010 – August 2010

  • Led UX design teams for key strategic enterprise projects.
  • Managed contract designers and offshore design resources.
  • Planned resource assignments.
  •  Mentored peers in documentation, project leadership & design

Interaction Designer, Sales & Service • January 2008 – December 2009

  • Led UX design teams for key enterprise-scale projects.

Major Projects:

  • Countrywide Integration
  • Checking Account sales
  • Spanish for Online Banking / OLB masthead redesign
  • Deposit Image ATMs – multi check deposits

Key Design Contributions:

  • Led design of key enterprise navigation and module patterns
  • Checking Redesign – led development of  new dynamic content presentation patterns
  • Spanish language toggle – dynamic link menu

Interaction Designer, ATM & Kiosks • December 2005 – December 2007

  • Designed ATM and kiosk interfaces, including transaction flow, screen layout and functions.
  • Created conceptual design proposals.
  • Wireframed, prototyped and documented UI for all ATM and kiosk projects.

Wells Fargo

ATM User Experience • January 2004 – November 2005

  • Led UX user interface design team, with a focus on usability, flexibility, and brand & platform integrity.
  • Managed sophisticated projects involving dozens of contributors, large budgets, and thousands of deliverables.
  • Coded & administered MySQL-based application to document and manage ATM translation & screen database.
  • Trained staff in web programming and administration, and design/animation software & techniques.
  • Designed and managed internal websites to collect, archive and disseminate critical business information.

Graphic Designer • April 2002 – December 2004

  • Created production graphic assets for ATM interface.

Design Purity

  • Principal & Designer  •  September 2000 - April 2002
  • Web design for small-business clients.

98.1 KISS FM

  • Marketing & Promotions Assistant, Sales Assistant, Account Executive  •  September 1997 - Septemeber 2000
  • From intern to the youngest member of the sales team, learned the local radio business from the bottom up.
  • Worked on air, moved to sales. Outside sales and business development.


  • University of California, Berkeley  –  BA, Sociology, 1997
  • Academy X, San Francisco  –  HTML & JavaScript course certificates, 2000
  • San Diego Career Center  –  PERL Course Certificate, 2001
  • UC Berkeley Extension  –  Project Management courses, 2004